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I Believe… [Illusion of Choice]
Jun 23, 2025
Don Hall
I Believe… [Illusion of Choice]
Jun 23, 2025
Don Hall

...that most people don’t actually want freedom—they want the illusion of choice between two algorithm-approved options and a coupon code for 15% off regret.

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Jun 23, 2025
Don Hall

 ARCHIVE OF ARTICLES

 

I Believe… [Go to the Gym Anyway…]
I Believe..., Don Hall Don Hall 10/1/18 I Believe..., Don Hall Don Hall 10/1/18

I Believe… [Go to the Gym Anyway…]

…that the days you really don’t want to go to the gym — making excuses, promising yourself that you’ll fast that day if only you can skip — but do are the days that matter most.

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On Becoming That Guy at the Party: The Dilemma of Poor Johnny One Note
Don Hall Don Hall 7/1/17 Don Hall Don Hall 7/1/17

On Becoming That Guy at the Party: The Dilemma of Poor Johnny One Note

Imagine you’re at a dinner party. (And for those less inclined to go to anything as bougie as a dinner party, imagine a house party or a party that includes people drinking and eating and talking—you know, a fucking party…)

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