![I Believe... [Defining Hate]](https://images.squarespace-cdn.com/content/v1/579fa3912994ca0eff850271/1620396178036-K64TNHTLDMS1CXXBD68J/B233E70E-404A-471B-8442-BBFEDCB36BCD.jpeg)
I Believe... [Defining Hate]
I believe... that speech you hate is not “hate speech.”
Is Marketing the Root of All Evil?
Gillette doesn’t feel like a sales pitch. It feels genuine. It is a marketing success. But also, “Buy our razors because Dollar Shave Club and Harry’s ain’t woke like we are.” There’s just no escaping it, for-profit companies need our money, and they’ll do anything to get it. In this case, Gillette did it right.
The reward is always greater when it’s celebrated in a puddle of your blood, sweat, and tears.